Secondary data exercise Case Study Example | Topics and Well Written Essays - 1750 words

Optional information work out - Case Study Example In late corporate history, if there is one organization which had exhibited excellent administration and outstanding versatility, to pull back itself from a fast approaching breakdown, it could be in all honesty Marks and Spencer, the Retail Stores legend of the UK. The principle board on which it marked its whole expectation was its convincing and persuading ad methodology. At the point when the decrease was affirmed and couldn't be overlooked any more, the organization under the direction of Sir Stuart Rose as its new director chose to take the bull by the horn. How it supported up its flank and stressed each nerve to effectively hold over many emergencies, is an intriguing corporate story. 2. Investigation for the causes, and drafting the medicinal measures: A target examination drew out the accompanying genuine peculiarities gazing at the essence of M&S, (the later shorter logo rendition of Marks &Spencer): deals were consistently decreasing (the most noticeably terrible was during 2004-2006), clients were gradually moving endlessly since their inclinations and what M&S offered didn't coordinate all the time, client support offered by M&S was less than impressive and contender pressure was mounting. Presently the organization had almost no alternative. They needed to embrace harm control gauges rapidly to reestablish the listing certainty of even their most steadfast clients. Vital arranging and steady promotion crusade acted the hero, and once they balanced out their standing, at that point there was no glancing back by any stretch of the imagination. They focused more on Communication Strategy to charm the clients back to their showrooms. The ad crus ades involved the prime spot in the showcasing correspondence exercises. 3. What is publicizing and its essentialness: What it can do and what it can't do : Advertising is the center component of any promoting correspondence which plans to interface the business with its clients. Publicizing can be characterized as any paid type of non-individual introduction and correspondence through broad communications. The primary point of publicizing is to offer to a wide blend of customers and furthermore to prompt recurrent buys. Again the principle goals of publicizing are making mindfulness about an item or store, make a longing to need an item, to convey the store's arrangement on different issues, to help in repositioning of the store in the psyche of the buyer and to expand the deals of explicit classifications or to produce momentary income by method of a deal, deal offers or blowouts. Ad can likewise help in strengthening the retailer's corporate identity.1 (Swapna Pradhan, 2007) This part of reproducing the retailer's corporate personality and repositioni ng the store in the psyches of the buyers weighed vigorously with M&S the board who chose to dispatch a unique crash into the buyers private inclinations in a viable way. In any case, they were additionally mindful of the constraints of a unimportant ad crusade alone . Essentially correspondence is utilized to illuminate the clients about the retailer, the product and the administrations. Past that it could accomplish quite little of any value. It is accepted that each brand contact conveys a feeling that can reinforce or debilitate the purchaser's perspective on the company.2 ( Philip Kotler). So they chose to satisfactorily back it up with a great deal of picture supporter just as

Impact of Social Media on Political Campaigns

Effect of Social Media on Political Campaigns Presentation: The happening to the mechanized period and the rising of web based systems administration have changed the manner in which political fights are sought after. Ten years earlier, making a second battle blessing with one touch on your mobile phone was outlandish. Building has changed how we completed basically everything in our consistently to day lã„â ±fe, so it’s no astound that it is changing over the political scene, from online notification centering to web casting a ballot. The Social Media Since energetic voters found they could companion Barack Obama on Facebook all around the 2008 decisions, web sorting out has gotten imparted in the manner we consider political talk. Government specialists and tech evangelists much a similar consider it to be the best way to deal with a substitute sort of regulatory issues: Fight and searchers can engage local people, enable grassroots collaboration, and recognizing offering request with the brief information of a Tweeting electorate. The inescapable effects, positive masterminds’ fight, will be a kind of mechanized predominant government, depicted by a closer, increasingly target connection between the picked powers and their constituents. Nevertheless relational connection, in a similar way as any possible unit, could be utilized to separate notoriety based practices also. Scott Tan won the race considering a mixed pack of fragments, yet Eni Mustafaraj and Panagiotis Metaxes of Wellseley School, who chronicled the occasion, expected that the revelation of against Coakley messages through relational affiliations featured future possibilities for a little division of the individuals to get the unwavering quality of a web crawler and increase their messages to an enormous get-together of people continually, with little exertion, and without take after. While the strikes on Coakley were destitute upon a pledge drive she completed to ensure hold in Washington, energized by lobbyists with social insurance customers, its conceivable similar systems could be utilized to spread far and away deceptive around a contender. Filippo Menczer, Copartner Educator of Informatics and PC Science at the Indiana School, Bloomington, fills in as the crucial ace for Truthy, an assessment meander concentrated on going with the spread of pictures on the web. Named after Stephen Colberts from-the-gut truthiness, the Truthy collection utilizes a calculation penniless upon race explicit basic words and condition of cerebrum markers a kind of assessment a ton much the equivalent to the one utilized at the School of Indiana to foresee changes in the part trading system to go connected at the hip with political cunning fights on Twitter. The Truthy collection, pushed by the Massachusetts decision, chose to follow advanced Astroturf battles all around race years. Individuals are, without a doubt controlled without remembering it considering the way that a pic could be given moment by and large inescapability by a high web chase device situating, thusly supporting a deceptive. In case you mull over what proportion of putting a progression on TV costs, you could pay a watchman of individuals to post counterfeit data and push it through relational affiliations, says Menczer, who, thinking about his assessment, foresees future control of the Twitter round for political extensions. Its a sort of data contamination. Spamming on relational affiliations has immaterial effort and has the probability to influence a huge proportion of individuals. From the perspective of some individual pursuing position, it could be insane NOT to utilize this pattern. A substitute assessment of how the fights are utilizing modernized instruments to talk unmistakably with voters-bypassing the channel of expected media-finds that the Obama battle introduced practically multiple times on the degree that as the Romney battle and was vivified on about twice as different stages. Obamas motorized substance in addition influenced more reaction from people when in doubt twofold the proportion of parts, perspectives and remarks of his posts. The examination of the prompt advising regarding the candidates furthermore reveals something about the disputes the different sides were using to win voters. For what reason is online networking a triumph? Informal communication made a couple of advances in the 2008 choice, with the Obama battle using Facebook to raise volunteer patron masterminds and activate the base. In three brief years, regardless, informal communication has progressed so radically, and gets the chance to be so unavoidable in regular daily existence for surely voters, that the fledging methodologies sent in 2008 look determinedly matured. Here is the explanation informal communication currently can speak to the choosing second fights: Crowd: Social systems administration is used by people of all age pack, and for choices, voters on both side of the divider rely upon web based systems administration to campaign. Impact: Online systems administration customers rely overwhelmingly upon their relationship for admonishment on what to devour, wear, watch, and who to decide in favor of. Financially savvy: it is less expensive to advert a battle and make it viral through media, appeared differently in relation to coordinating events with administrators tending to the gathering live. Kony’s Campaign 2012 The revealed real factors of the Kony 2012 element and long range interpersonal communication fight are clear, if astounding. As Jason Russell, the virtuoso of the fight and author of imperceptible kids, tells us in the element, The redirection has new manages everything. Simultaneously with the ultimate objective it should work, you have to give cautious thought. Furthermore, millions have given cautious thought. As of time of forming, there have been more than 137 million points of view of the 30 second element in about fourteen days (more than 84 million on Youtube, more than 16 million on Vimeo, and various numbers on various stages The dangerous of Kony is clear, potentially more so considering the way that the LRA currently has no recognizable political centers other than the endurance of the religion of Kony. Meanwhile the producers of the Kony 2012 trademark have been analyzed for, spread alia, pushing what is recognized as an incensed, American outcome. As Victor Ochen, the head of African Youth Action Framework orchestrated in Lira, the site of one of Konys most exceedingly terrible butchers in Uganda, They are centring more on an American react in due request in regards to an African accident than the all fusing methodology which should combine regular governments and individuals who are exceptionally key to make this a triumph. Others have reviled the upgrade to oneself of Jason Russell, and Ugandans themselves, as communicated by Al Jazeera, consider the to be as an outside, stirred up record that put down and exhibited their wretchedness. as expressed by the divider road diary, a social event seeing the trademark suspended showings in northern Uganda after exasperated watchers pelted leaves behind stones and guests to radio broadcasts tested the delineation of deceived people in the accident. As the social event, the African Youth Action Framework, completed a live explanation of the film story into the near to Luo language, a typical 35,000 individuals started sneering. Some heaved rocks at the screen and aggregation parts, who pulled the association on the trademark. The social event suspended future showings End: In this developing world, it probably won't be on the right track to wrap up, recognizing the instances of Obama all through 2008 races, 2012 choices, and the viral element of Kony all through 2012 that media is convincing, and to an incredible degree viral. The distorted picture can in like manner be painted out for the gathering of spectators to rely on. Moreover, the genuine truth may be revealed with respect to legislators that can turn their campaigns around. Where an enemy social occasion can play tarnished administrative issues by moving an unpalatable component cut of a substitute cheerful, the supporters can similarly counter in the wake of using similar techniques. Could casual correspondence help voter turnout? The solicitation is for all expectations and reason illustrative considering the route that as of now we dont have hard detail saying, it would not be right to presume that casual correspondence is carrying this different individuals to genuinely voteand there are affiliations that have enlisted 5 million youths to cast a ballot since they were set up and that they do by far most of their spellbinding of pre-adult voters through web based systems administration. To finish up the article, online networking is the most recent viral mechanism of battle. Government officials have tremendous power over what to show and what to cover up. Since internet based life is a gathering which is viewed by the adolescent, which not to overlook, is most of the populaces, are fiery and permeable of brains, can without much of a stretch be persuaded is they are talked after utilizing their method of correspondences. Furthermore, governmental issues is an issue to be provided food in the most ideal way to increase greatest number of voters, a medium as quick and proficient as internet based life is the best alternative accessible. Works Cited News coverage. http://www.journalism.org/2012/08/15/how-presidential-competitors use-web-and-web based life/>. Konrad. http://www.kas.de/medien-afrika/en/distributions/30563/>. Philip Merrill. http://ajrarchive.org/article.asp?id=5445>. The Atlantic. http://www.theatlantic.com/legislative issues/chronicle/2010/11/when-crusades control web based life/66351/>.

Why Do People With Social Anxiety Disorder Shake

Why Do People With Social Anxiety Disorder Shake Social Anxiety Disorder Symptoms Print Why Do People With Social Anxiety Disorder Shake? By Arlin Cuncic Arlin Cuncic, MA, is the author of Therapy in Focus: What to Expect from CBT for Social Anxiety Disorder and 7 Weeks to Reduce Anxiety. Learn about our editorial policy Arlin Cuncic Medically reviewed by Medically reviewed by Steven Gans, MD on August 05, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on January 21, 2020 Social Anxiety Disorder Overview Symptoms & Diagnosis Causes Treatment Living With In Children Verywell / Nusha Ashjaee In This Article Table of Contents Expand Causes Triggers Treatment Coping View All Shaking or trembling of the hands or other parts of the body is a common physical symptom you may experience as part of  social anxiety disorder (SAD). When your shaking results from anxiety, it is a result of the fight-or-flight response. As much as you might feel terrible in the moment that you are shaking, and that the whole world can see just how nervous you areâ€"remember that people dont really notice as much as you think they do. Causes When you shake because of anxiety, it is a result of the fight-or-flight response. This physiological response to threats in the environment increases your alertness and prepares your body for exertion. In the absence of a real physical threat, your body becomes revved up to fight a lion or tiger, but more likely what you are facing is a stranger or an audience. If you are in an anxiety-provoking social or performance situation, your body will release the hormone epinephrine (also known as adrenaline).?? Epinephrine directs blood to your skeletal muscles. You may also experience increased heart rate, blood pressure, and blood sugar. A second hormone, norepinephrine, is also released and involved in many of these changes in your body. When your body starts to quiver, it is as a result of all of these complex internal processes. Shaking can also result from a medical condition such as Parkinsons disease or be the side effect of some medications. When shaking is the result of a medical condition or medication, a medical doctor will determine the best course of treatment. Triggering Situations Common situations in which you might notice your hands or body shaking include when you are: Pouring drinksRaising a drink to your mouthHolding silverwareSigning a checkWriting in front of othersHolding papers during a presentation Shaking and Social Anxiety If you struggle with social anxiety disorder, you probably have problems with shaking in front of others.?? Have you ever had trouble raising a glass to your lips or holding notes during a speech without shaking? You might even notice your legs shaking or your lips quivering. Often these symptoms are also kept going by a cycle of negative thinking. Oh no, Im starting to shake! You think. Guess what that causes? More shaking. Tense muscles. You trying to control your shaking, hiding your hands behind your backâ€"doing things to try and hide it from others. Unfortunately, fighting against your anxiety and using avoidance strategies will tend to make your shaking worse. But dont worryâ€"there are things you can do to shake less. Treatment People who shake because of anxiety may be treated with either medication or talk therapy. Beta-blockers are sometimes used to cope with infrequent anxiety-provoking situations, such as speeches or performances. These medications treat the symptoms of anxiety by blocking the effect of adrenaline  but do not address underlying psychological issues. Talk therapies such as cognitive-behavioral therapy (CBT) or acceptance and commitment therapy (ACT) can be helpful for changing your thought patterns that contribute to social anxiety symptoms. Contact a mental health professional (or get a referral from your doctor) to receive one of these therapies (if you are diagnosed with anxiety), or try them out as self-help methods on your own. Find an Anxiety Therapist Online How to Cope Things that may make your shaking worse (and that you can avoid):?? Lack of sleepCaffeine Positive strategies that you can use to manage shaking: MeditationRegular exerciseManaging stressAcknowledging your anxietyPracticing deep breathing While you may never be fully free of shaking, by following a lifestyle that includes positive measures to combat stress and shaking is a good first step. Rememberâ€"people probably notice a lot less than you think. If you ever find yourself shaking in front of someone, dont try to control it, as that will only make the shaking worse. Instead, focus on something else and move your mind along with so that it doesnt become fixated  on the physical symptom and degenerate into a panic attack. A Word From Verywell Everyone gets nervous from time to time. However, if you find that your shaking is having a significant negative effect on your daily functioning, it is important to seek help. Shaking that results from social anxiety disorder can be treated with medication or therapy.

Why Do People With Social Anxiety Disorder Shake

Why Do People With Social Anxiety Disorder Shake Social Anxiety Disorder Symptoms Print Why Do People With Social Anxiety Disorder Shake? By Arlin Cuncic Arlin Cuncic, MA, is the author of Therapy in Focus: What to Expect from CBT for Social Anxiety Disorder and 7 Weeks to Reduce Anxiety. Learn about our editorial policy Arlin Cuncic Medically reviewed by Medically reviewed by Steven Gans, MD on August 05, 2016 Steven Gans, MD is board-certified in psychiatry and is an active supervisor, teacher, and mentor at Massachusetts General Hospital. Learn about our Medical Review Board Steven Gans, MD Updated on January 21, 2020 Social Anxiety Disorder Overview Symptoms & Diagnosis Causes Treatment Living With In Children Verywell / Nusha Ashjaee In This Article Table of Contents Expand Causes Triggers Treatment Coping View All Shaking or trembling of the hands or other parts of the body is a common physical symptom you may experience as part of  social anxiety disorder (SAD). When your shaking results from anxiety, it is a result of the fight-or-flight response. As much as you might feel terrible in the moment that you are shaking, and that the whole world can see just how nervous you areâ€"remember that people dont really notice as much as you think they do. Causes When you shake because of anxiety, it is a result of the fight-or-flight response. This physiological response to threats in the environment increases your alertness and prepares your body for exertion. In the absence of a real physical threat, your body becomes revved up to fight a lion or tiger, but more likely what you are facing is a stranger or an audience. If you are in an anxiety-provoking social or performance situation, your body will release the hormone epinephrine (also known as adrenaline).?? Epinephrine directs blood to your skeletal muscles. You may also experience increased heart rate, blood pressure, and blood sugar. A second hormone, norepinephrine, is also released and involved in many of these changes in your body. When your body starts to quiver, it is as a result of all of these complex internal processes. Shaking can also result from a medical condition such as Parkinsons disease or be the side effect of some medications. When shaking is the result of a medical condition or medication, a medical doctor will determine the best course of treatment. Triggering Situations Common situations in which you might notice your hands or body shaking include when you are: Pouring drinksRaising a drink to your mouthHolding silverwareSigning a checkWriting in front of othersHolding papers during a presentation Shaking and Social Anxiety If you struggle with social anxiety disorder, you probably have problems with shaking in front of others.?? Have you ever had trouble raising a glass to your lips or holding notes during a speech without shaking? You might even notice your legs shaking or your lips quivering. Often these symptoms are also kept going by a cycle of negative thinking. Oh no, Im starting to shake! You think. Guess what that causes? More shaking. Tense muscles. You trying to control your shaking, hiding your hands behind your backâ€"doing things to try and hide it from others. Unfortunately, fighting against your anxiety and using avoidance strategies will tend to make your shaking worse. But dont worryâ€"there are things you can do to shake less. Treatment People who shake because of anxiety may be treated with either medication or talk therapy. Beta-blockers are sometimes used to cope with infrequent anxiety-provoking situations, such as speeches or performances. These medications treat the symptoms of anxiety by blocking the effect of adrenaline  but do not address underlying psychological issues. Talk therapies such as cognitive-behavioral therapy (CBT) or acceptance and commitment therapy (ACT) can be helpful for changing your thought patterns that contribute to social anxiety symptoms. Contact a mental health professional (or get a referral from your doctor) to receive one of these therapies (if you are diagnosed with anxiety), or try them out as self-help methods on your own. Find an Anxiety Therapist Online How to Cope Things that may make your shaking worse (and that you can avoid):?? Lack of sleepCaffeine Positive strategies that you can use to manage shaking: MeditationRegular exerciseManaging stressAcknowledging your anxietyPracticing deep breathing While you may never be fully free of shaking, by following a lifestyle that includes positive measures to combat stress and shaking is a good first step. Rememberâ€"people probably notice a lot less than you think. If you ever find yourself shaking in front of someone, dont try to control it, as that will only make the shaking worse. Instead, focus on something else and move your mind along with so that it doesnt become fixated  on the physical symptom and degenerate into a panic attack. A Word From Verywell Everyone gets nervous from time to time. However, if you find that your shaking is having a significant negative effect on your daily functioning, it is important to seek help. Shaking that results from social anxiety disorder can be treated with medication or therapy.

Understanding Dinosaur Combat

In Hollywood movies, dinosaur fights have clear winners and losers, carefully demarcated arenas (say, an open patch of scrubland or the cafeteria in Jurassic Park), and usually a bunch of scared-out-of-their-wits human spectators. In real life, though, dinosaur fights were more like confused, chaotic bar brawls than Ultimate Fighting matches, and rather than persisting for multiple rounds, they were usually over in the blink of a Jurassic eye. (See a list of the Deadliest Dinosaurs, as well as Prehistoric Battles featuring your favorite dinosaurs, reptiles, and mammals.) Its important at the outset to distinguish between the two main types of dinosaur combat. Predator/prey encounters (for example, between a hungry Tyrannosaurus Rex and alone, juvenile Triceratops) were quick and brutal, with no rules except kill or be killed. But intra-species clashes (say, two male Pachycephalosaurus head-butting each other for the right to mate with available females) had a more ritualistic aspect, and rarely resulted in a combatants death (though one presumes serious injuries were common). Of course, in order to fight successfully, you need to be equipped with suitable weapons. Dinosaurs didnt have access to firearms (or even blunt instruments), but they were endowed with naturally evolved adaptations that helped them either to hunt down their lunch, avoid being lunch or propagate the species in order to restock the global lunch menu. Offensive weapons (like sharp teeth and long claws) were almost exclusively the province of meat-eating dinosaurs, which preyed on one another or on gentler herbivores, while defensive weapons (like armor plating and tail clubs) were evolved by plant-eaters in order to fend off attacks by predators. A third type of weapon consisted of sexually selected adaptations (such as sharp horns and thickened skulls), wielded by the males of some dinosaur species in order to dominate the herd or compete for the attention of females. Offensive Dinosaur Weapons Teeth. Meat-eating dinosaurs like T. Rex and Allosaurus didnt evolve big, sharp teeth merely to eat their prey; like modern cheetahs and great white sharks, they used these choppers to deliver quick, powerful, and (if they were delivered in the right place at the right time) fatal bites. Well never know for sure, but reasoning by analogy with modern carnivores, it seems likely that these theropods aimed for their victims necks and bellies, where a strong bite would cause the most damage. Claws. Some carnivorous dinosaurs (like Baryonyx) were equipped with large, powerful claws on their front hands, which they used to slash at prey, while others (like Deinonychus and its fellow raptors) had single, oversized, curved claws on their hind feet. Its unlikely that a dinosaur could have killed prey with its claws alone; these weapons were probably also used to grapple with opponents and keep them in a death grip. (Bear in mind, however, that huge claws dont necessarily connote a carnivorous diet; the big-clawed Deinocheirus, for example, was a confirmed vegetarian.) Eyesight and smell. The most advanced predators of the Mesozoic Era (like the human-sized Troodon) were equipped with large eyes and relatively advanced binocular vision, which made it easier for them to zero in on prey, especially when hunting by night. Some carnivores also possessed an advanced sense of smell, which enabled them to scent prey from far off (though its also possible that this adaptation was used to home in on already-dead, rotting carcasses). Momentum. Tyrannosaurs were built like battering rams, with enormous heads, thick bodies, and powerful hind legs. Short of delivering a fatal bite, an attacking Daspletosaurus could knock its victim silly, provided it had the element of surprise on its side and a sufficient head of steam. Once the unlucky Stegosaurus was lying on its side, stunned and confused, the hungry theropod could move in for the quick kill. Speed. Speed was an adaptation shared equally by predators and prey, a good example of an evolutionary arms race. Since they were smaller and more lightly built than tyrannosaurs, raptors and dino-birds were especially quick, which created an evolutionary incentive for the plant-eating ornithopods they hunted to run faster as well. As a rule, carnivorous dinosaurs were capable of short bursts of high speed, while herbivorous dinosaurs could sustain a slightly less brisk pace for a longer period of time. Bad breath. This may sound like a joke, but paleontologists believe that the teeth of some tyrannosaurs were shaped so as to purposely accumulate shreds of dead tissue. As these shreds rotted, they bred dangerous bacteria, meaning any non-fatal bites inflicted on other dinosaurs would result in infected, gangrenous wounds. The unlucky plant-eater would drop dead in a few days, at which point the responsible Carnotaurus (or any other predator in the immediate vicinity) chowed down on its carcass. Defensive Dinosaur Weapons Tails. The long, flexible tails of sauropods and titanosaurs had more than one function: they helped to counterbalance these dinosaurs equally long necks, and their ample surface area may have helped dissipate excess heat. However, its also believed that some of these behemoths could lash their tails like whips, delivering stunning blows to approaching predators. The use of tails for defensive purposes reached its apex with the ankylosaurs, or armored dinosaurs, which evolved heavy, macelike growths at the ends of their tails that could crush the skulls of unwary raptors. Armor. Until the knights of medieval Europe learned to forge metallic armor, no creatures on earth were more impervious to attack than Ankylosaurus and Euoplocephalus (the latter even had armored eyelids). When attacked, these ankylosaurs would plop down onto the ground, and the only way they could be killed was if a predator managed to flip them onto their backs and dig into their soft underbellies. By the time the dinosaurs went extinct, even titanosaurs had evolved a light armored coating, which may have helped fend off pack attacks by packs of smaller raptors. Sheer bulk. One of the reasons sauropods and hadrosaurs attained such enormous sizes is that full-grown adults would have been virtually immune to predation: not even a pack of adult Alioramus could hope to take down a 20-ton Shantungosaurus. The downside to this, of course, was that predators shifted their attention to easier-to-pick-off babies and juveniles, meaning that out of a clutch of 20 or 30 eggs laid by a female Diplodocus, only one or two might manage to reach adulthood. Camouflage. The one feature of dinosaurs that rarely (if ever) fossilizes is their skin color--so well never know if Protoceratops sported zebra-like stripes, or if Maiasauras mottled skin made it difficult to see in dense underbrush. However, reasoning by analogy with modern prey animals, it would be very surprising indeed if hadrosaurs and ceratopsians didnt sport some kind of camouflage to cloak them from the attention of predators Speed. As mentioned above, evolution is an equal-opportunity employer: as the predatory dinosaurs of the Mesozoic Era become faster, so do their prey, and vice-versa. While a 50-ton sauropod couldnt have run very fast, the average hadrosaur could rear up onto its hind legs and beat the bipedal retreat in response to danger, and some smaller plant-eating dinosaurs may have been capable of sprinting at 30 or 40 (or possibly 50) miles per hour while being chased. Hearing. As a general rule, predators are endowed with superior sight and smell, while prey animals possess acute hearing (so they can run away if they hear a threatening rustle in the distance). Based on an analysis of their crested skulls, it seems likely that some duck-billed dinosaurs (like Parasaurolophus and Charonosaurus) could bellow to each other over long distances, so an individual hearing the footsteps of an approaching tyrannosaur would be able to warn the herd. Intra-Species Dinosaur Weapons Horns. The fearsome-looking horns of Triceratops may only have been secondarily intended to warn away a hungry T. Rex. The position and orientation of ceratopsian horns lead paleontologists to conclude that their main purpose was in dueling with other males for dominance in the herd or breeding rights. Of course, unlucky males might be wounded, or even killed, in this process--researchers have unearthed numerous dinosaur bones bearing the marks of intra-species combat. Frills. The giant head ornaments of ceratopsian dinosaurs served two purposes. First, oversized frills made these plant-eaters look bigger in the eyes of hungry carnivores, which might opt to concentrate on smaller fare instead. And second, if these frills were brightly colored, they could have been used to signal the desire to fight during mating season. (Frills may also have had yet another purpose, as their large surface areas helped to dissipate and absorb heat.) Crests. Not quite a weapon in the classic sense, crests were protrusions of bone most often found on duck-billed dinosaurs. These backward-pointing growths would have been useless in a fight, but they may well have been employed to attract females (theres evidence that the crests of some Parasaurolophus males were larger than those of the females). As mentioned above, its also likely that some duck-billed dinosaurs funneled air through these crests as a way of signaling to others of their kind. Skulls. This peculiar weapon was unique to the family of dinosaurs known as pachycephalosaurs (thick-headed lizards). Pachycephalosaurs like Stegoceras and Sphaerotholus sported up to a foot of bone on the tops of their skulls, which they presumably used to head-butt one another for dominance in the herd and the right to mate. Theres some speculation that pachycephalosaurs may also have butted the flanks of approaching predators with their thickened domes.

Benedick in William Shakespeares Much Ado About Nothing...

Benedick in William Shakespeares Much Ado About Nothing In the first extract, Benedick and Claudio are alone so the focus of the audience is on them. Shakespeare makes all the characters leave the scene except for Benedick and Claudio, which shows that whilst Beatrice and the others are more sociable and keep with the group, Benedick and Claudio want some time to themselves. This shows that Benedick does not like large crowds of people and is automatically portrayed as an introverted character. It is also an ideal time for Claudio to talk to Benedick about Hero because he thinks about her so much that the entry of their conversation is about her. â€Å"Benedick, didst thou note the daughter of Signor†¦show more content†¦Ã¢â‚¬Å"Is’t come to this? In faith hath not the world one man but he will wear his cap with suspicion? Shall I never see a bachelor of threescore again?† His language suggests that he could be angry, but inside he feels upset that his friend wants to get married and that he feels left out. In the second extract, Benedick’s monologue suggests that he will never find the right woman because, â€Å"Till all graces be in one woman, one woman shall not come in my grace.† According to Benedick, his ideal wife has to be perfect, but no one is perfect so he will never find a wife. Benedick believes that women are untrustworthy and he mentions in the previous extract, â€Å"I will do myself the right to trust none. And the fine is, for the which I may go the finer, I will live a bachelor.† He is still very sarcastic and somewhat childish as he calls Claudio, ‘Monsieur Love!’, but he may be jealous of him inside. Don Pedro, Leonato and Claudio all take part in the gulling of Benedick. Benedick’s monologue afterwards has a definite change in tone and attitude. â€Å"They say the lady is fair; ‘tis a truth, I can bear them witness; and virtuous; so, I cannot reprove it’ andShow MoreRelatedBenedick And Beatrice In William Shakespeares Much Ado About Nothing1042 Words   |  5 PagesWilliam Shakespeare’s classic comedy Much Ado About Nothing follows the story of the two famous pairs of young lovers; Claudio and Hero, and Benedick and Beatrice. Although mainly following the first pair throughout the text, the relationship between Benedick and Beatrice is followed throughout the text with less attention from the reader, not noticing love forming between the two. Shakespeare sets his text in Messina, a town located on the island of Sicily in Italy. 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First, the characters in MuchRead MoreWilliam Shakespeare s Much Ado About Nothing1317 Words   |  6 PagesMuch to Do About Noting Deceit is the act of concealing or misrepresenting the truth. Deceit plays an important role in the plot of Shakespeare’s play Much Ado about Nothing. It also has a large influence on the relationships of the play. Much Ado about Nothing is a play written by William Shakespeare who is widely considered the greatest dramatist of all time. William Shakespeare was baptized on April 26, 1564, in Stratford-upon-Avon, England. From roughly 1594 onward he was an important memberRead More Comparing Katharina, of The Taming of the Shrew and Beatrice of Much Ado About Nothing1317 Words   |  6 PagesComparing Shakespeare’s Katharina, of The Taming of the Shrew and Beatrice, of Much Ado About Nothing Shakespeare’s Katharina, of The Taming of the Shrew and Beatrice, of Much Ado About Nothing, are very similar characters.   Each is plagued with unrequited love, and depressed by their inability to woo the suitor of their choosing.   Neither will accept the passive female role expected by society. Yet, both women seem to accept their role as wife by the conclusion.   Upon further examination, oneRead MoreWilliam Shakespeare s Much Ado About Nothing1285 Words   |  6 PagesMuch Ado About Nothing, is a comedic play by William Shakespeare thought to have been written in 1598 and 1599, as Shakespeare was approaching the middle of his career. 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Native Americans And Inuit From The American Arctic

Introduction and Early Contact European explorers typically viewed Native Americans and Inuit (formerly called â€Å"Eskimo†) peoples as uncivilized savages who could be ignored, treated as curiosities, or manipulated to meet the goals of businessmen, clerics, scientists, or politicians. Civil interaction with native peoples was pursued only when it was critical to the success of European ventures such as procuring gold, silver, fur, and land. These exploitative or antagonistic relationships with native groups arose from ethnocentric attitudes which to some degree still persist in both public and private arenas. But today, we understand the importance of looking at primary sources, both written and archaeological, for a richer and more complete narrative about what such earlier encounters meant to the participants. The first documented contact between New World and Old World people took place when the Norse colonized the American Arctic in A.D. 985. The demanding Arctic environment required that European ex plorers and indigenous Inuit people share a mutual interest in maintaining friendly relationships for reasons of economy and survival. Subsequent European-Inuit contacts across the American Arctic played out along similar lines, with Inuit people quickly adopting new materials and technologies (especially firearms), but maintaining their language and their Arctic-adapted culture to this day. The British Subsequent European colonization pursued rather different settlementShow MoreRelatedWho Is Considered An Indian1430 Words   |  6 PagesThis could range from person to person and how they define themselves or this could be a definition of what the acts define them as. The government prefers to go with the definitions of the acts. Not what people define them as. If you say your First Nations but according to the act your not defined as an Indian then you don t get status. So what is the definition you ask? 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Accounting Information System Data Mining System

Question: Describe about the Accounting Information System for Data Mining System. Answer: Introduction With the due passage, there has been a strong reliance on the availability of data and this has become possible with the advent of various softwares. Technology has improved the performances of the organization. This has led to the emergence of Business Intelligence that is composed of various activities like reporting, processing, data mining, etc. The enterprise system is vastly benefited by it and in this report; the main stress will be on the Business intelligence, data mining, and how these are put to implementation (Peter et. al, 2013). Business Intelligence BI or Business Intelligence is basically an umbrella term which implies a variety of different software applications that are used to evaluate raw data of an organization. As a discipline, Business Intelligence is made up of various associated activities that include reporting, querying, online analytical processing, complex event processing, benchmarking, and data mining etc. BI is a technology-driven process that is primarily used by various companies, business managers and corporate executives so that they can enhance their decision-making, minimize expenditures and recognize new and effective opportunities for business (Peter et. al, 2013). It is more than just corporate reporting and a set of tools that is used to persuade data out of the enterprise systems. The CIO (Chief Information Officer) of companies to recognize several business processes that are ineffective and have become ready for re-engineering processes also uses it. The main objective of BI is to permit simple and easy interpretation of high volumes of data so that an effective strategy can be implemented based on insights that can provide companies with a long-term stability and competitive market advantage (Rodriguez et. al, 2010). In the current scenario where developed BI tools prevails, business management can jump in and start evaluating data themselves instead of waiting for IT to process several complex reports. This transformation to a more democratic political regime of easy accessible information can assist users to back up various business decisions that would otherwise be based only on anecdotes and gut feelings (Golfarelli Golfarelli, 2009). Even though Business Intelligence holds huge promises, implementations can be unshakeable by cultural and technical challenges. Management of companies are bound to ensure that the data feeding applications of BI is not hampered, that means it is consistent and clean enough to be trusted and relied upon by users (MacIntyre, 2004). Business intelligence provide a competitive advantage Industries and businesses from all around the world have observed various innovative or technological variations provided by the forces of globalization. One of such relevant variations is the prevalence of advanced IT (Information Technology) in the contemporary organizations. Regular enhancement of such globalization and IT proves to be the biggest factors that provides global aspect to competition. The business managers or corporate executives of contemporary organizations have been encouraged by such factors to introduce the Business Intelligence concept in their business environment (Watson et.al, 2007). They constantly concentrate on attaining an enhanced stage of competitive advantage in the international business markets. There are several ways by which BI can used to attain competitive advantage. Firstly, BI facilitates in the measurement of marketing efficiency. One of the key drivers for departure of advertising expenditure to the internet has been the potential to measure results. This can be attained through direct ways like impressions and click-through or indirect ways like evaluation of consumer emotions on blogs, social networks etc. BI can be used here as a major component in managing the huge volume of data involved in such work (Chugh Grandghi, 2013). The outcomes of this evaluation can assist contemporary organizations in targeting marketing budgets and understanding how to segment their markets. Secondly, contemporary organizations in fact, are weaker in enhancement of Human Resources. Therefore, they must focus on such improvement and BI can be adopted to develop and transform the relevance of their human capital. Markets that are highly competitive require HR strategies and examining of its performance. BI can support such processes by permitting organizations to gain better perceptions into the realization of their HRM strategies (Blumberg Atre, 2003). Thirdly, managers and executives of contemporary organizations can adopt BI to tran sform collected information into precious knowledge within their business architectures so that they can make better economic decisions in the global environment (Rud, 2009). This will provide them a competitive advantage in modern businesses. It has been observed that contemporary organizations that have adopted BI as a strategy in decision-making have attained competitive advantage over other competitors as BI could encompass business applications, technologies, and peoples skills into such decisions. Loyalty card process Data is the vital requirement of every sector, provides great functioning in the global economy, and is considered as an important factor of production like human capital, hard assets, etc. It is difficult to perform the economic activity without it (McKnight, 2003). In the retail, industry data mining helps in making crucial decisions and the apt example is the utilization of a tier system to enhance purchases. It is a big challenge to the companies to strike a balance between attainment and desirable rewards using a loyalty program. The main way through which it can be implemented is to utilize data mining. Rewards are used as a base for offering so that people draw towards the scheme. To get an upper hand, loyalty programs are being used and the consumers are engaged (Kimball, 2008). Data that i gathered through a loyalty program can provide great insight into the segment of customer and help to provide strategic dollar to every group. Sainsbury loyalty reward card is an apt examp le that was launched in the year 1996. It considered the monetary model that helps segmenting the customer that is based on certain data. Now the identification of the customer can be done based on the data that is collected. This leads to identification based on recency, frequency, as well as monetary. Using the above-mentioned technique it can be ascertained that which customers are most valuable and scoring can be done considering this. Such a customized approach has helped Sainsbury in filtering and tracing the customers based on various parameters. This has helped the company is implementation of various strategies. Hence, loyalty card program has not only won and retained the customers but has also helped in knowing the trend (Clark, 2006). Thereby, it can be said that the process of loyalty card program is not only to reward the customers but the information gathered from it is used to protect, grow, and acquire new customers. Reactivating the customers is an important consid eration and this is possible when sufficient data is available in this regard. It helps in proper analysis and leads to a better scope of activity (Clark, 2006). Overall, the system is based on providing strong support to the system and the same can be witnessed in the case of Sainsbury. This has provided a strong support to the functioning and hence, data mining and analytic can affect the performance of the organization in a strong fashion. Conclusion BI can contribute towards talent management in contemporary organizations to provide competitive advantage. It can evaluate the qualifications and skills of employees, analyze the efficiency of recruitment methods, measure efficiency of various learning programs and oversee the achievements of combining the objectives of employees with the corporate objectives. The use of data mining can help to provide a strong back up because huge pool of data can be assembled and evaluated to discern the pattern and lead to better decision making. This becomes the way for competition and growth for firms that are individual in nature that enhances the productivity and creates value by reduction of the waste (Coker, 2014). Data mining helps in sorting relationship and trace patterns that are useful in making chief decisions. Therefore, the application of BI in contemporary organizations has been very effective in promoting competitive advantage. Queensland Health systems implementation Introduction Systems Development Life Cycle refers to the series of steps that are to be employed in the development of any application that might be either hardware or software or a combination of both. It is used in information systems, software engineering and systems engineering. The steps included planning, coding, testing, and deploying as a part of implementation of any new application. The aim here is to complete the transition to new application and discard the old system. Old systems are obsolete and needs a change. Change needs to be done when there is a dearth of it. Therefore, a change can produce desired result and it has to be completed within a proper period to achieve the desired results. Factors contributing to failed Payroll System The Healthcare industry involves people, processes, and services provided by hospitals, pharmacies, diagnosis agencies, etc. For this reason, it is fundamentally different from the other industries irrespective of the fact whether it is public sector or private sector. This difference is in not only the nature but also the focus and size of the industry. Healthcare industry involves a lot of procedures and different acts. Therefore, it can be easily differentiated from the other industry. The Queensland Health Implementation project failure was estimated to be the most costly one in the southern hemisphere involving $1.25 billion AUD. The factors that contributed to this failure are not one but many. The three primary stakeholder teams were identified as Queensland Health, CorpTech, and IBM. The first and foremost issue was with IBMs selection as the prime contractor. While the protocol was that all the bidders for the project should be given the same information, for some unknown reasons, the Project Director was believed to have passed on some extra knowledge to IBM thus helping it gain a competitive advantage over the others and getting the project allotted. Since, the extra knowledge and information was provided it proved to be unethical. This proves that this was unethical in nature and providing extra knowledge goes against the policies framed by the government (Alwan, 2016). As in the implementation of any project the roles and responsibilities of each team has to be made clear for effective functioning, it was believed that as the implementation commenced, throughout the project the responsibilities were not clear. The Healthcare industry has its special requirements in the way that the focus is on the safety, well-being of the patients, person-to-person interaction is primary, and the number of clients catered to usually runs into millions when compared to other industries where it could be just thousands. The main aim is to provide hospitality and look after the people. These requirements have not been adhered to by the system development implementation. There are many complexities involved in the project that can be classified as complexity of the industry, complexity of the system itself and the complexity of the client consultant relationships. The complexities arise because there are different systems and each has its own peculiarity. Having diffe rent system leads to a variety of acts. The configuration used by the Department of Justice for SAP HR was adopted by Queensland and the milestones were decided keeping this as the basis. When IBM took up, additional planning was done in October 2008 that revealed an underestimation of the complexities and resulted in cost overruns and substantial increase in time. From the initial stage, the business requirements were poorly defined which had a negative impact. The risk when the Payroll Software was implemented in Queensland was massive as it was not first tried and tested in smaller government agencies where the complexities were less. Since, it was tested on a very small basis it led to problem. It needs to be noted that the pilot program needs to be done on a grand scale so that the effectiveness is high. However, it was not seen in the case of Queensland and it proved to be of bigger risk. The first test resulted in a discrepancy of $1.2 million AUD and the second test led to a discrepancy of $30,000 AUD. Despite these discrepancies, Queensland opted to Go Live without completing the testing of a few modules. Upon Go Live, a significant proportion of employees were either not paid or paid incorrectly. As the number of employees and types of wage structures were varied, the use of WorkBrain could have simplified the interface between SAP and the new Payroll System, but the same was not used or adopted. This was just the part of technical deficiencies. However, the series of difficulties did not ended here and apart from this, the industrial strike resulted in the resignation of a number of employees that was the accelerated human impact of all the chaos that had occurred. The layoff of a huge number of employees led to issue and the industrial strike led to difficulties that further aggravated the situation. The total cost of implementation, stabilization and maintenance resulted was estimated to be $1.25 Billion AUD. Classification of factors As there are very many problems from the inception stage itself, the classification is also done as below: The issue over IBMs selection would fall into the Preliminary analysis phase where the requirements of the organization are defined and the proposed alternative solutions are analyzed and classified by doing a cost benefit analysis. The bias in the tendering process is also a major hit back. The Requirements definition should be in such a way that details of the functional areas, problems and opportunities of the adopting organization are essential not only to ensure that the system performs but also to detail the scope of implementation. There has to be a proper documentation of the requirements that was also not done by Queensland. Proper documentation leads to greater compliance however, the absence proved to be a big failure for the organization (Siraj et. al, 2011). Every project is unique and has to be studied from specific perspectives. Each perspective has own pros and cons. Moreover, it needs to have proper logical functioning. Using the configuration of one project over another is a lapse in phase two that is Systems Analysis and Requirements Definition. The series of logical steps to be followed in this phase are collection of facts, scrutiny of the existing systems and analysis of the proposed system. The project over budget and over schedule is also an example of the gross failure of proper planning. The approach followed by Department of Public Housing is less complex since the pay structures are simpler when compared to those of Queensland. Thus, there is no proper definition of the requirements. A Queensland, there are 24,000 types of combinations of pay awards. This underestimation of the complexities in the wages structure has led to disastrous results. The presence of innumerable awards led to many complexities and hence it is diff icult to ascertain. The Integration and Testing Phase is not completed as the Casuals and overtime claims had not been tested due to lack of proper definition of the requirements. The possibility for existence of errors, bugs, and interoperability cannot be ruled out (Sheilds, 2005). WorkBrain was a major configuration that led to IBM being allotted this project at Queensland but this was not actually implemented during the project that was a major failure. WorkBrain was used to transfer and process the timesheets from SAP into the format accepted by the financial institutions. As WorkBrain was not used the difficulties with system testing, maintenance, up gradation, conservation of data quality increased. The unavailability of the system led to innumerable problem and hence there were many difficulties were observed. Even after the mistakes in the payments upon Go Live, the systems were not completely abandoned. The issues were attempted to be resolved by the prolonged attention of all the three stakeholder groups. This shows that the acceptance, installation and deployment stage was also a total failure and in a very messy situation. The pressure to Go Live ruled out the possibility of a parallel testing mechanism. Though the defects were initially categorized into four, there was a reclassification of the same due to the changing requirements and not all these defects were fixed before the Go Live decision that created all the havoc. In short it can be said that from the commencement there was poor management, poor handling and lack of proper understanding of the complexities in the IS environment. Recommendations Though time and cost overruns are typical in healthcare type of industry and framework, processing complexities and orientation, still the failure of Queensland Payroll System is arguably the worst example for the same. A specific project methodology is required to be followed. Adequate Governance Structures were not established until June 2009 that led to the vague description of the roles and responsibilities. The proper following of the systems development life cycle will lead practical and fruitful results. The organization needs to clearly articulate its requirements, utilize an appropriate implementation strategy, perform a substantial amount of testing before the decision to Go Live is reached, utilize an appropriate project management methodology and effectively communicate with all the stakeholder groups involved. Communication is a vital area in such cases as the communication between the client, consultant, and vendor is required for project governance (Mehdi, 2006). Lack of proper documentation led to user acceptance issues and functionality issues during the testing phase. The configuration of WorkBrain was not performed at Queensland that led to further complexities (Olsen, 2012). In healthcare industry every patient is unique and unpredictable and for this reason almost 50% of the healthcare organizations have found the installation of IS systems a failure but a majority of such failures can be attributed o the lack of proper management support, poor project management, inefficient communication among the stakeholder groups and technical issues which are poor system testing and lack of proper definition of business requirements (Weistroffer et. al, 2010). At Queensland, not surprisingly all of these factors are found to co-exist. WorkBrain should have been used in Queensland as IBM used it in other agencies and clients. Conclusion Many lessons can be learnt not just with respect to the implementation, testing and Go Live phase of the project but also the importance of communication, planning and parallel testing requirements. A succession planning of the legacy system needs to be in place and the perspective project methodologies have to be followed. Due to the requirements of multiple hierarchy and multiple subprojects, Queensland has had a disastrous payroll implementation project failure (Sheilds, 2005). The key reform areas have been identified and multiple layers to the governance process have been added. Thus apart from the technical and financial defects, this project failure has also has industry and nationwide implications. References Alwan, M. (2016). What is System Development Life Cycle? Accessed September 1, 2016 from https://airbrake.io/blog/insight/what-is-system-development-life-cycle Blumberg, R. Atre. S. (2003). More than Search. DM Review, 13(3), 42-47 Chugh, R Gandhi, S. (2013). Why Business Intelligence? Significance of Business Intelligence tools and integrating BI governance with corporate governance. International Journal of E-Entrepreneurship and Innovation, 4(2), 1-14. Clark, P. (2006). An overview of supermarket grocery loyalty programmes around the world, Accessed September 1, 2016 from https://www.thewisemarketer.com/features/read.asp?id=97 Coker, F. (2014).Pulse: Understanding the Vital Signs of Your Business. Ambient Light Publishing, 4(3), 4142. Golfarelli, M. Rizzi, S. (2009).Data Warehouse Design: Modern Principles and Methodologies.McGraw-Hill Osburn. Kimball, R. (2008).The Data Warehouse Lifecycle Toolkit. Wiley. MacIntyre, B. (2004). Information Technology Challenges Keep Rising. The Business Journal of Portland, 23, 226-245 McKnight, W. (2003). Bringing data mining to the front line. DM Review, 13(1), 50. Mehdi, K.P. (2006). Emerging Trends and Challenges in Information Technology. Management. Idea Group. Olsen, E. (2012). Strategic Planning Kit for Dummies. John Wiley Sons. Peter R, Alaa S, Aladdin A. (2013). Business Intelligence and Performance Management: Theory, Systems, and Industrial Applications, Springer Verlag U.K Rodriguez, C; Daniel, F; Casati, F; Cappiello, C. (2010). Toward Uncertain Business Intelligence: The Case of Key Indicators.IEEE Internet Computing.14(4): 32. Rud, O. (2009).Business Intelligence Success Factors: Tools for Aligning Your Business in the Global Economy. Hoboken, N.J: Wiley Sons. Sheilds, M.G. (2005). E-Business and ERP: Rapid Implementation and Project Planning. John Wiley and Sons. Siraj, S., Mikhailov, L. and Keane, J. A. (2011). Priests: an interactive decision support tool to estimate priorities from pairwise comparison judgments. Research, 12(4), 45-61 Watson, H.J, Wixom, B. H. (2007). The Current State of Business Intelligence. Computer 40(9): 96. Weistroffer, HR, Smith, CH Narula, SC. (2010). Multiple criteria decision support software. Oxford University Press

7 Strategies for Getting a Raise

7 Strategies for Getting a Raise No one ever wrote a song about performance review time, calling it the â€Å"most wonderful tiiiiime of the year.† Nobody loves it, except maybe the most devoted members of Human Resources. It’s extra work for you, your boss, and your company. However, it’s worth it- it not only lets you know how you’re doing, but it also might net you a bonus or raise. The time to start thinking about that raise is not 10 minutes before your self-evaluation is due. Planning ahead can bring great rewards.1. Set goals  early. REALLY early.If possible, you can even set these goals  before you have the job. If you spend a lot of time discussing the skill-building and growth you expect to see in your first year in the job, it helps your new employer set a baseline for your performance. Of course, realism is the key here. If you say you’re going to increase revenue by X% and you don’t meet that, you’ve just set yourself up for failure. Instead, set your self up for success†¦ and future profit.2. Know your goalposts throughout the year.If your boss expects you’ll hit certain milestones or complete particular projects, take extra care with those- they’ll be the concrete proof of your raise-worthy year. Make sure you keep a paper trail for big projects to help remind you later what you accomplished. If you get glowing reviews from a colleague or a client, save them! You can casually bust those out during a year-end discussion, and use them to how just how valuable you are to the team. If you’re collecting data and keeping track of things all year, you won’t have to make a rushed pitch at the end of the year and risk forgetting accomplishments or projects that would make an excellent case for a raise.3. Don’t limit yourself to just your responsibilities  If your company has committees, join one. If there are employee social events, volunteer to help set up or clean up. If you see a way to provi de excellent service, but it would be a minor inconvenience to you, try to do it anyway. Things like these show that you’re willing to get your hands dirty in support of the company. You’re a team player who does what needs to be done, and doesn’t just wait around to be told what to do. If you want to look valuable, be valuable. You’d be surprised at how â€Å"small† things add up by the end of the year.4. Don’t lie or bluff about your accomplishments.Your boss will know if you are over-inflating numbers or making it look like you have a skill you don’t quite have. Be positive about your accomplishments and your skills, and talk them up as much as possible- just don’t feel the need to embellish. You don’t want anyone to question your integrity.5. Treat your review like a re-interview.Instead of letting your boss (or whoever is reviewing you) run through a monologue of your year while you sit quietly and sign the forms at the end, try to make sure it’s a dialogue. If she mentions a particular project, make sure the background and context are clear and that the takeaway- your success- is clear.6.  Turn your mistakes into accomplishments.If you didn’t have a perfect year (and who does?) it doesn’t mean you’ll be disqualified from a raise or that you don’t deserve one. Again, this is a chance to play up your strengths. If something didn’t go well and it comes up in your review, make sure you put some spin on it. Talk about what you learned from the process and how you’ve grown/what you’ve done to fix the issue after the fact.7. Don’t plead poverty.A discussion about a raise is a discussion about your work performance. That’s it. You may very well need the money, but your employer is not obligated to give raises out of pity or because you’re a nice person. Make sure the focus stays on the reasons Professional You deserves mor e compensation. Once you make it personal, you also give more leverage to your employer. If they know you really, really need more money for Fluffington McWhiskers’ plastic surgery, they can try to lowball you because they know you’ll take less than you might be able to negotiate for yourself as part of a neutral, job-data-only presentation.If you start preparing well before you’re scheduled to meet for a review- or if you’ve picked a time during the rest of the year to make your case for a raise- you’re in a great position. If you’ve built a careful and clear case about why you deserve more, you have also created some built-in confidence. All you need to do is cross the finish line, hopefully a little richer than you were before.

Naval Commander Donald DuBrul

At 7:50 a.m., Naval Commander Donald DuBrul was about to complete his 4 a.m. to 8 a.m. watch on board the USS Argon. The ship was stationed in the Navy Yard towards the entrance to Pearl Harbor in Hawaii. He began wondering if the next man would show up for his shift. In the distance, a band onboard the USS Nevada could be heard playing the Star-spangled Banner for the flag-raising ceremony that was about to commence. The singleman paced waiting for his chance to have his watch end when he turned east to look out over the harbor. Directly east, Ford Island could be seen with its battleship yard full and past that, the ammo dump and tank farm. Over the music being played on the Nevada, a plains whine could be heard. Commander DuBrul looked up just in time to see an explosion on Ford Island. His immediate thought was that some American pilot was about to be court marshaled; until another plane flew in and unloaded its cargo. The first wave of Japanese torpedo planes ! came into full view as they passed through the clouds aiming for the battleship yard. The time was 7:53 a.m. The seaman stood in astonishment as flames lept from the ships. He was awakened by a voice over the loud speaker yelling, Air Raid Pearl Harbor! This is no drill! The air was filled with the whine of dive bombers and the sounds of antiaircraft guns beginning to start their counterattacks. One of the more prized battleships, the Arizona, took a torpedo right down its exhaust stack where it blew up. Seamen dove off ships trying to swim to safety, only to be burned by waves of fire in the harbor that contained burning oil. Onboard the Nevada, the band kept playing as the ship prepared to escape the harbor. In fear of blocking the exit, it turned and beached itself. At about 9 a.m., after two waves of Japanese dive bombers took their toll on the once great US Navy, the chaos had finally ended (DuBrul). A date which will ...

Financial Resource Management Essay Example | Topics and Well Written Essays - 750 words

Financial Resource Management - Essay Example With the help of trade goods are made available to consumers at the time of their need. It removes the hindrance of persons by bringing together producers and consumers who are widely scattered. Financing is of two types, equity financing and debt financing. When you are in need of money or looking for capital, company's debt-to-equity-ratio should be considered. It is the relations between the Dollars or Euros that an entrepreneur has borrowed and Dollars or Euros invested in the business. The more the investment by the owners the more they attract the financing. When the equity to debt ratio of the firm is high then debt financing should be taken. If the proportion of the debt to equity ratio of the firm is high then it is advised that the owners should increase their equity investment, that way they cannot jeopardize firm's survival. Limited equity financing is used by most of the small or growth stage businesses. Whereas in debt financing, funds pour in from different quarters like from friends, relatives, etc. Venture capitalists are the most common source of equity funding. Venture capitalists may be institutional risk takers, financial institutions, wealthy persons, etc. and most of them specialize in industries. Venture capitalists are risk takers and show interest only in three to five year old companies that result in more than average profits. These venture capitalists are called as investment gurus whose interest lies in those companies that have major regional and national concerns. Debt Financing Commercial finance companies, financial institutions, banks, savings and loans, Lloyds Bank small business, etc. are some of the sources for debt financing. Because of their positive impact on the whole economy local and state government encourage the growth of the small companies. In debt financing additional funds comes from friends, family, relatives, and industry colleagues, etc when capital investment is smaller. Generally banks formed as a major source for loans for the establishment of small businesses. Banks don't offer long term loans to small firms instead they grant short term loans for machinery and

Sustainable Tourism Essay Example | Topics and Well Written Essays - 2500 words

Sustainable Tourism - Essay Example Now, the question arises what is the tourism prospective of Olympic Games. It is known that a sport is an essential tourist phenomenon that offers people with thrilling and motivating sightseer experiences. Olympic is a world’s leading sporting occasion that provides tourists with diverse lively, reflexive and vividly experienced activities. Thus, Olympics provide an extensive range of greatly considerable tourism benefits (Weed, 2007). In early 1990s, tourism scholars and professionals began to contemplate the associations of sustainable development for their own enterprise. Since the Earth Summit, the idea of sustainable development has sought attention from both tourism philosophers and professionals. Its basic hypothesis has acquired worldwide approval as an adorable outcome of tourism development. This has been mirrored in the conception of sustainable tourism advancement plans, policy declarations and guidelines. The World Tourism Organization (WTO) supported the sustainable advancement to tourism, and commenced to apply sustainable advancement ethics in all of its tourism outlining and development. The United Nations and its organizations have also consigned the significance of tourism and sustainable development on several occasions. The General Assembly observed the significance of tourism and appealed for the development of a business plan particularly for tourism development in the year 1997 (Berno and B ricker, 2001). This study aims to discuss the degree of sustainability of the Beijing Olympic Games 2008. This study also examines the actions taken by the International Olympic Committee (IOC) and Chinese Government and their subsequent impacts. This research tries to establish how far Beijing have been able to achieve sustainability in tourism. Several stakeholders had a curiosity in contributing to the development and arrangement of the Beijing

The Global Fast Food Industry Marketing Essay

The Global Fast Food Industry Marketing Essay McDonalds Incorporated recognized as a premier franchising business around the world, leading global food service retailer having over estimately about 32,000 local restaurants which serve its favourite foods The World Famous -: Fries, Big Mac, Quarter Pounder, Chicken McNuggets and Egg McMuffin to more than Sixty four (64) million people in 117 countries each day. Primarily , McDonalds , french fries, breakfast items, sells hamburgers, nuggets cheeseburgers, chicken ,ice -cream soft drinks, milkshakes and desserts. In response to changing consumer tastes, the company has expanded its menu to include salads, sundae , fish, wraps, and smoothies . McDonalds has made convenience a key factor in its success as below :- Convenience Restaurant locations are so prevalent in suburban towns and cities that you are never more then a few minutes away by car or by foot. McDonalds restaurants located inside for customer availability Shopping centers and strip malls generally have a McDonalds included or within walking distance ,willingness to innovate, even while striving to achieve consistency in the operation of its many outlets and also McDonalds to operate 24-hour drive-thru https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcSaDWH9X4IAsCkYCWZgWNc_q4LxAEkVxQlEBJMHhRmORRuzjvBRZA https://encrypted-tbn1.gstatic.com/images?q=tbn:ANd9GcScMysGdHJbfJD_0k8b95FTtL_PYzGxvfNnh950cxLGQc4xZwby7g Affordability McDonalds considered as Fast food, fast-moving life Fast food has its own place in todays fast-paced life as time is limited. A recent report reveals that up to 70% of the respondents surveyed eat out every day, and among them, 77% head for fast food restaurants between one and three times a week mostly for lunch. The worlds largest restaurant chain posted 10 percent growth in its third-quarter profit that topped market estimates, McDonalds has economic downturns because of the affordability of its menu give customers the option to eat a full meal at a small cost Because of the fast-food restaurants ability to appeal to low-income and middle class families, the company continues to see profit gain. https://encrypted-tbn3.gstatic.com/images?q=tbn:ANd9GcSq5soyD0JnZJWlswY1-RPEVWxZlIsip8aezyhd-2JoriH0oX7hhttps://encrypted-tbn1.gstatic.com/images?q=tbn:ANd9GcT6x5kVSJXctzLYo3ymxeo2hTCGcKkhkbsbst3J2PLvV86C2_HgeA https://encrypted-tbn3.gstatic.com/images?q=tbn:ANd9GcSU9kbCjmlumQPiVI7YFqaps5W-Stg9zsLGJVyo17tcZOK1dAFetA Nutrition McDonalds also pledged to provide customer-friendly nutrition information on menu items. Customers have access to the caloric and fat content to make better choices. This acknowledgement of customer health has helped keep McDonalds successful. On the organizations website, McDonalds states that part of its success is due to its commitment to the well-being of customers. McDonalds established a global advisory council to provide expert guidance on nutrition and well-being. To satisfy health-conscious customers, the fast-food company began to include high-quality choices on the menu. Customers are able to choose from hamburgers or salads as their main entrà ©e. Apples may also take the place of French fries in childrens Happy Meals. French fries are considered to be one of the most sellable items. The very main reason for this is that no matter what other product the consumer is still willing to buy, but in every set French fries are included automatically https://encrypted-tbn3.gstatic.com/images?q=tbn:ANd9GcREJNJ9dZIHZuem2xdZmHZnlEy28McSgaiYZROEwfXui7YunpWUjwhttps://encrypted-tbn3.gstatic.com/images?q=tbn:ANd9GcQmfq5H6VzUZLw9DPxQ_StveJlWCVxU1QprfH_5zfIp77uFNmBk The global fast-food industry is dynamic with variety of competitors. This report identify the current factors influencing the industry specifically focusing on McDonalds Corporation, which considered as the current global leader. Based on the analysis, the report identify several areas for improvement and makes strategic recommendations for McDonalds to enhance its position. . McDonald s corporations revenues come from the rent, royalties and fees paid by the franchisees, as well as sales in company-operated restaurants Proactive strategies, interesting promotions and a constant update of menus while retaining the best-selling signature items will boost the frequency of customers visits. McDonalds, for example, has chalked up impressive sales by offering seasonally-based toys with its Happy Meals. It also scored points as a frontrunner in offering free internet connectivity at its outlets when WiFi was not freely available at many public places. A McDonalds restaurant is operated by either a franchisee, an affiliate, or the corporation itself As a result, taglines such as Subways Eat fresh, McDonalds Im lOving it! and the oft-repeated story of Colonel Sanders secret recipe in Kentucky Fried Chicken can influence dining decisions https://encrypted-tbn0.gstatic.com/images?q=tbn:ANd9GcSxCB6gIIu_lggbJZTL9_HKwadqOb6DzIEmi0uw8pjdus9Q3tLUqA The earlier stages of McDonalds attracted more families than it did other categories, nowadays, McDonalds has made it clear that it positions itself to target and cater people of all backgrounds. Suitable for people of various needs and wants; from families to young children, to people who love to enjoy life to people who are on the go, and meat lovers to vegetarians, virtually anybody and everybody can find something on the menu for themselves. https://encrypted-tbn2.gstatic.com/images?q=tbn:ANd9GcQRZib45RcWFIr_BAO1s3J7mkUlJLfDrpYyCokKM_9BfT14jNJQNg https://encrypted-tbn1.gstatic.com/images?q=tbn:ANd9GcQD0Du3jvRQNteJNUTBOXDufWNtPkgI10_GndFYvVPqgtXgtEkYlQ . Other products such as salads are relatively new in this restaurant. The first salads were added to its menu in 1985. Nowadays more and more people are concerned about their health so, McDonalds puts its all efforts to achieve more and not lose any of the potential customers. The biggest soft drink supplier is the Coca-Cola Company. Hot and iced tea is delivered by SD Coffee in the US), hot chocolate, various juice and other regional beverages such as milkshakes are available in various markets all around the globe. Desserts are considered to be the last big group of products in McDonalds restaurants. It includes such items as ice-cream (McFlurry), McDonaldland cookies, Freshly Baked cookies, Pies, Cinnamon melts, the fruit and yougurt parfait, smoothies and other items which depending on the region and country. McDonalds Business Strategy McDonalds has pursued 2 strategies since 2003. To be in the run with the fast changing customer preferences, demographics and spending patterns, McDonalds has introduced novel items in their menu including angus beef burger and premium chicken sandwiches and does campaigns to create more healthy foods including salads on the side. This strategy basically reflects the beliefs that innovation as opposed to reliability to traditional products is the key determinant towards success in the fast food industry. They have also focused more on increasing their sales at their current restaurants instead of opening new ones. To do so, McDonalds has redesigned many of their restaurants, kept their stores open till late and increased menu options. Nonetheless, new restaurants are still getting opened around the world at a rapid pace the company plans to open nearly 1,000 units in 2010, and continues to produce its new restaurants at a 1%-2% rate each year. Size Matters Size of McDonalds has three main advantages: * McDonalds has a strategy of uniform menu offerings that can be accumulation produced, lowering production costs. * Bargaining power with their suppliers reduces input costs with improved margins. * Large advertising costs mean lots of exposure towards domestic and international market. Mission. Vision. Values McDonalds brand mission statement is to Be our customers favorite place and way to eat .McDonalds are committed to improving operations and enhancing customers experience. .. world-wide operations have been aligned around a global strategy called the Plan to win cantering on the five basics of an exceptional customer experience such as :- Place, Promotion, People Products and Price Providing the excellent service to all customers and achieve the growth with a profit through strengths as McDonalds system innovation and technology This mission includes becoming of the best employer for people in each local community independently in location. The Mission: Be the best employer for our people in each community around the world Deliver operational excellence to our customers in each of our restaurants; Achieve enduring profitable growth by expanding the brand and also leveraging The vision of McDonalds is to be the best quick service restaurant in the whole world . McDonalds company states that their values in practice are the corporate responsibility of the company. . It refers to outstanding Quality, Cleanliness, High Quality Service and High Value Food in order to make every customer satisfied and made sure customer smile. McDonalds values is customer satisfaction which is very important . McDonalds show the appreciation by serving a high quality food and superior service. It is said. Their strong values helped them to become who they are and that the reason for McDonalds existence are customers. The work together with suppliers and independent franchisees to achieve a sustainable future not only for the company but for the communities in which they operate as well . They also strive to achieve a welcoming environment by greeting all customers nicely and perfectly . They are individually accountable and collectively responsible. They are achieving some goals and most importantly open lines of communication is the main value between customer and also to the other stakeholders. Another value is to be committed to people who are working to them. They do believe that working in a well-trained team with intercultural experiences and backgrounds are the core of success. The other value is that they believe in the McDonalds System. . McDonalds obliged to grow business profitably as long as it is publicly traded company. This requires not only focus on gaining more money but also on customers and the health of the whole system. Ethic in business is also one of the important values . The changing environment, customer, employee and systems need lead to the McDonalds evolution and innovation as well. PESTLE Analysis is an analytical tool for strategic business planning. PESTLE is a strategic framework for understanding external influences on a business. There are many macro-environment factors that effect strategic planning such as: New laws, tax changes, trade barriers, demographic change. Macro-environment factors includes all the factors that influence an organization, but are out of its direct control. Macro-environment factors tend to have a very long term impact. By understanding these external environments, organizations can maximize the opportunities and minimize the threats to the organization PESTLE stands for Political, Economic, Social, Technological, Legal and Environmental and is used for business and strategic planning, marketing planning, organizational change, business and product development and research reports. . PESTLE analysis answers 6 key questions: Political What are the political factors that are likely to affect the business? Economic What are the economic factors that will affect the business? Sociological What cultural aspects likely to affect the business? Technological What technological changes that may affect the business? Legal What current and impending legislation that will affect the business? Environmental- What are the environmental considerations that may affect the business? Political Factors Political factors relates to the pressures and opportunities brought by political institutions and to what degree the government policies impact the business. Government policies Government term and change Trading policies Funding, grants and initiatives Lobbying and pressure groups Wars, terrorism and conflicts Elections and political trends Internal political issues Inter-country relationships Local commissioning processes Corruption Bureaucracy Political Global fast-food firms must comply with country-specific political requirements, such as national minimum wage regulations, affecting costs. Hygiene and quality regulations vary significantly between nations and may influence the quality of products provided by fast-food outlets . Different countries set varying regulations regarding labelling and packaging. Economic Factors Economic factors relates to economic policies, economic structures and to what degree the economy impacts the business. Local economy Taxation Inflation Interest Economy trends Seasonality issues Industry growth Import/export ratios International trade International exchange rates Economic Despite the 2008 recession and the resulting decrease in consumer confidence across the globe, average consumer fast-food spending has increased its due to convenience and low-cost. Consumers are still looking for the convenience of eating out, but are drawn to the low prices of fast-food over table-service restaurants (Financial Times, 2009). Many fast-food chains have capitalised upon the recession by introducing new deals in addition to their already low-priced menus. Social Factors Social factors relates to the cultural aspects, attitudes, beliefs, that will affect the demand for a companys products and how the business operates. Demographics Media views of the industry Work ethic Brand, company, technology image Lifestyle trends Cultural Taboos Consumer attitudes and opinions Consumer buying patterns Ethical issues Consumer role models Major events and influences Buying access and trends Advertising and publicity Increasing consumer awareness about healthy lifestyles has pressured many fast-food players to offer healthier selections within their menus (BBC, 2011). This includes offering low-calorie options and salads alongside burgers, and prominently displaying nutritional content. The fast-food industry has also been heavily criticised for targeting young children by including toys within childrens meals Technological Factors Technological factors relates to the technological aspects, innovations, barriers and incentives, and to what degree these impact the business. Emerging technologies Maturity of technology Technology legislation Research and Innovation Information and communications Competitor technology development Intellectual property issues As consumer familiarity with new technology increases, fast-food firms are using channels such as social media websites to engage with their customers. For example, McDonalds is the 9th most liked brand on Facebook . Additionally, digital displays allow outlets to change their menus efficiently, to suit the time of day and self-service ordering points have increased service speed and reduced labour costs. Legal Factors Legal factors relates to the laws, regulation and legislation that will affect the way the business operates. Current legislation Future legislation International legislation Regulatory bodies and processes Employment law Consumer protection Health and safety regulations Money laundering regulations Tax regulations Competitive regulations Industry-specific regulations Global operators must comply with country-specific regulations and legislation. This includes opening hours, taxation and employment regulations such as the National Minimum Wage Regulations in year of 1999 in the UK. Firms are often required to meet national food standards such as the requirements set out by the US Food and Drug Administration (as known as FDA). Furthermore, authorities are becoming increasingly worried about childhood obesity associated with the industry and have tightened regulations regarding targeting children Environmental Factors Environmental factors relates to the ecological and environmental aspects that will affect the demand for a companys products and how that business operates. Environmental regulations Ecological regulations Reduction of carbon footprint Sustainability Impact of adverse weather Environmental lobbyists and governments are pressuring the fast-food firms to become more green. Rainforests are being destroyed to increase the area of land for beef production to meet the demand for beef-burgers . Recycling is a prominent global issue and in response, McDonalds adopted recyclable packaging. Increased environmental awareness among consumers provides firms with a significant opportunity to position themselves as green to garner customer loyalty Strengths of McDonalds Identification of strengths weaknesses McDonalds provides the best employees-business relationship such as providing an equal opportunity employer. As an equal opportunity employer McDonalds ensures that employees and job applicants are selected, trained, its promoted without discrimination to race, gender, sexual orientation, age or disability. McDonalds brand strengths keep customer come back again For quick-service restaurant patrons the most important factors that drive loyalty to a brand are good value and convenience, with low prices and quick-service being very important as well McDonalds has a clear image lead on all of these factors, with Subway consistently being the 2nd-best performing brand and Burger King and Wendys also performing well The resource strength, behavior, weakness, synergy and distinctive competences are major components of the internal environment of an organization. . McDonalds high repeat-purchase intention scores despite their lower satisfaction scores illustrates the strength of their brand on the attributes that matter most to quick-service customers. Taking into consideration that McDonalds is a global company, working its capital in many countries worldwide and known for almost all people in the world, we can point out such strengths of this franchise:It is all about how the company manages to use its resources and put into what outcome it brings. McDonalds is the market leader in both the domestic and international markets The size of McDonalds, as it was mentioned before, its enormous and it has an advantage of economies of scale, which is very crucial for every business. McDonalds is a strong competitor for all sit-down restaurants because of its size, worldwide extent and famousness. Smaller brands need to find ways to differentiate among themselves to gain share of wallet in this ultra-competitive segment. Diversifying business worldwide in various countries let to reduce or at least to verify the risk of business and find best advantages of different countries economies. McDonalds also takes an advantage of a long-term economic growth as an international company. It is also known that McDonalds has a strong real estate portfolio, which is also considered as strength of a company. The companys outlets are located in areas that are highly known for visibility, traffic volume and ease of access. It can adapt to the needs of the societies and undergo an innovative product line. McDonalds promotes and sustains a working environment, which is free from unlawful discrimination, harassment and bullying The brand of McDonalds is easy recognised among competitors and is very strong. Through aggressive market planning, MacDonalds has been able to recapture its youth market once again. Viewing the strengths of McDonalds form consumer eyes, the strengths can be more focused on brand, famousness, quick supply of a food, good taste of food, which often lead even to an addiction of McDonalds foods, also mostly well perceived personnel polite and performing their job well. Weaknesses of McDonalds Weaknesses: Saturated Nature of Business: The company has a presence in nearly every nook and cranny the world has to offer, so there is not much more room to run McDonalds has a very huge extent in the world, has a strong strategy, feels comfortable in a market and well known brand , however, as all business it faces some difficulties or some threats and as all business has some internal weaknesses but can be identified only by professional economists, which actually cannot be always visual by individual eyes, The summary of McDonalds weaknesses might be: Looming market saturation which it can lead to difficulties in advertising new products. Recent Disappointment: Recently the company has reported declining revenues and a great strain on their same-store growth rate; however in the long-term view of things these short- term issues should not prove significant McDonalds also a low innovative company Fast growing and competitive market. That makes company to face income problems Income problems and huge competition do not let the range of production rise into value ones but makes to diversify a range of cheap and quickly made ones. Nevertheless, fast food industry is not a respected industry in most of nowadays point of view because of rising number of various diseases caused by fast, unhealthy food. Moreover, McDonalds food might seem more unhealthy and fatty food, rather then delicious. And there the price seemed as low doesnt help in case of quality of food Low Barrier to Entry: All a person has to possess to compete with McDonalds is food, and it is an under-exaggeration to say that there is fierce completion in the industry McDonalds operates in In more simple view the McDonalds might have weaknesses because of huge competition in fast food industry. Vulnerability to Rising Input Costs: The historic drought this year has already caused food prices to soar, and this will cause McDonalds to face a situation in which they raise prices for their customers or allow their margins to be squeezed, a lose-lose situation Charity McDonald House charity offers thousands of sick children in estimate about 48 countries hope and it inspires courage. They say laughter is the best medicine and nothing makes people smile more than a Happy Meal. world-policy-hero At McDonalds we recognize our responsibilities to protect and preserve the environment for future generations to come Internal and External environment analysis for Mcdonalds This McDonald business is ranked as number 1 in the Fortune Magazines 2008 list of most admired food service companies. McDonalds has been a thriving business since year 1955 and 20 of the top 50 corporate staff employees started as a restaurant level employee. Fortune Magazine 2005 listed McDonalds as the Best Place to Work for Minorities. They have an efficient, assembly line style of food preparation. In addition they have a systemization and duplication of all their food prep processes in every restaurant. McDonalds is a community oriented, socially responsible company. They run McDonald House facilities, which provide room and food ,board and sibling support at a cost of only $10 a day for families with children needing extensive hospital care. McDonald Houses are located in more than 259 local communities worldwide, and McDonald Care Mobile programs offers cost effective medical, dental and education services to children. They also sponsor Olympic athletes. They successfully and easily adapt their global restaurants to appeal to the cultural differences. Example, they serve lamb burgers in India they provide separate entrances for families and single women. McDonalds uses only 100% pure USDA inspected beef, no fillers or additives. Additionally the produce is farm fresh. McDonalds serves 100% farm raised chicken no fillers or additives and only grade-A eggs. McDonalds foods are purchased from only certified and inspected suppliers. McDonalds works closely with ranchers, growers and suppliers to ensure food quality and freshness. McDonalds only serves name brand processed items such as Dannon Yogurt, Kraft Cheese, Nestle Chocolate, Dasani Water, Newmans Own Salad Dressings, Heinz Ketchup, Minute Maid Juice. McDonalds takes food safety very seriously. More than 2000 inspections checks are performed at every stage of the food process. McDonalds are required to run through 72 safety protocols every day to ensure the food is maintained in a clean contaminate free environment. McDonalds was the first restaurant of its type to provide consumers with nutrition information. Nutrition information is printed on all packaging and more recently added to the McDonalds Internet site. McDonalds offers salads, fruit, roasted chicken, bottled water and other low fat and calorie conscious alternatives. It has branded menu items e.g. Big Mac, Chicken McNuggets, which further promote McDonalds. McDonalds Egypt: Has the second largest market share in Egypt with branches exceeding 60. Fastest delivery service provided in Egypt. Nutrition information is printed on all packaging Safety protocols and quality assurance to serve best quality food. More than 92% of suppliers are Egyptian (Halal) Efficient assembly line to serve food as fast as possible with maintaining high quality. McDonalds is the first restaurant in Egypt to provide drive through in 7 branches. Has a joint venture with shell petroleum. Sponsors many events and football teams. Cares about the environment by recycling the oil used in cooking for delivery motorcycles.